Recliner chairs increased Movie attendance by 80% on average

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The work seems to be paying off; while the theater chain wouldn't give hard numbers for attendance before and after the renovations, AMC says that attendance rose an average of 80 percent.

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[2014] AMC Entertainment is spending $600 million over the next five years to outfit 1,800 of its 5,000 auditoriums with La-Z-Boy-style recliners.

Man, movie theaters are going to be so fucking expensive in the future.

That actually looks pretty fucking comfy. 10/10